Data Science and Market Intelligence

We overlay innovative data science techniques atop industry-leading consumer and market intelligence services to help our clients gain a competitive edge in their respective industries. Our team of experienced data scientists, engineers, and market researcher experts use cutting-edge tools and techniques to analyze data from a variety of sources, enabling our clients to make data-driven decisions that drive business success.

Our suite of services includes brand health analysis, competitive positioning analysis, company perception audit, investment landscape analysis, and ecosystem mapping analysis. These services provide our clients with a comprehensive understanding of their industry landscape, enabling them to stay ahead of the competition and achieve their strategic objectives.

Whether you need to evaluate/improve your organization's perception, enhance your competitive positioning, or identify investment opportunities, our data-driven insights can help you make informed business decisions. At Crestwood Consulting Group, we are committed to delivering high-quality data science and market intelligence services that level up historic best practices in data collection, analysis, and visualization.

Contact us today to learn more about how we can help you unlock the power of your data and gain valuable insights into your industry landscape.

Unlock the power of your data.

Brand Health

Our brand health analysis helps companies understand how their brand is perceived in the market or by their employee base. We leverage social listening data from leading digital platforms. Via our analysis, we are able to isolate sentiment drivers, identify risk areas, determine the most impactful digital channels, ID relevant influencers, and develop strategies to enhance brand perception.

Competitive Positioning

We provide in-depth competitive positioning analysis to help companies understand their strengths and weaknesses relative to their competitors. Our analysis includes identifying competitive gaps and opportunities, developing competitor profiles, and creating strategies to improve competitive positioning across factors like segment association, geographical resonance, and thought leadership.

Company Perception Audit

Our company perception audit helps companies zero in on specific campaigns, products, or services in order to identify how they are being perceived by their customers and stakeholders. We use advanced unstructured data analytics techniques to analyze customer feedback, social media sentiment, and other data sources to identify areas for improvement and develop strategies to enhance company perception.

Ecosystem Mapping

Our ecosystem mapping service is able to take a complex and comprehensive view of any market landscape - evaluating key players, industry trends, thought leadership opportunities, emerging themes of conversation, and key concepts/emerging mega trends - and separate the signal from the noise in a truly innovative way. This analysis can inform partnership opportunities, new go-to-market strategies, and the like in order to set our clients up for success.

Investment Landscape

Our investment landscape analysis provides companies with valuable insights into investment data and trends for start-ups across industries. Through this analysis, we are able to inform market size, investment opportunities, volume/amount of investment in a given space over a custom amount of time, top investors, and more. By pairing our eye for data and our clients' domain expertise, we are able to paint a full picture of the current investment landscape - enabling our clients to make informed investment decisions.

At Crestwood Consulting Group, we are committed to delivering high-quality data science services that help our clients gain a competitive edge in their respective industries. Contact us today to learn more about how we can help you make data-driven decisions that drive business success.